The 901 was Porsche's original name for the 911 and was named as such because it was the 901st Porsche design project The 901 model debuted at the Frankfurt auto show in 1963 Its name was changed to 911 because Peugeot had laid claim to all model designations with a "0" as the middle digit Thus, the 901 was never actually sold but all of the early auto literature tests and the relatively rare brochure shown below refer to the model as 901 Some of the earlier 911 brochures refer to the 'new' model as "911/2000" referring to its engine displacement of 2L. The 901/911 marked the beginning of Porsche's committment to a 6-cylinder air-cooled rear engine framework.

			<<--Click the cover to open/download the PDF brochure This 8-page brochure dated October 1963 is my favorite brochure that I have collected as it has the words "Model Number Changed to 911" stamped on its cover. I am guessing that this stamp was placed by a US car dealer.

			<<--Click the cover to open/download the PDF brochure In 1993, Porsche produced the 993 variant of the 911. To commemorate the 30th anniversary of the launch of the original 901/911, Porsche reprinted its 1963 brochure and sent it to dealers as part of a promo for the new 993 line. The brochure contains the 1963 date as well as a reprint date of 1993. This particular 1993 reprinted version is in German